SEO is one of the key strategies in website marketing. So what is SEO? The days of listing your service in the Yellow Pages is well and truly over. This won't get the phone to ring. You need to attract and drive traffic to your site and be ready to receive web visitors. SEO is the art and science of managing this process. There is no easy answer to SEO and it is definitely an over night success. SEO combines the website structure and content and use of keywords and tags, the use of links and web advertising.
Google is the king of online search and ranks and indexes the web. Where and how your site shows up is determined by a complex set of internal calculations or Algorithms.
If you want to drive traffic to your site for what ever reason be it for commerce, ad revenue, branding or development you need to define you website goals and objectives and then work on your SEO strategy and budget.
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